The Overview
Banskia Grove is a well established community in Perth's northern corridor which recently launched a brand new subdivision targeted at a younger first home buyer market.
We named and developed a full brand identity from the ground up, which was designed to differentiate the precinct from its mature parent brand, but still had to sit alongside all existing design material.
A full suite of secondary graphic elements featuring commissioned illustrations enhances the collateral, signage and advertising, and helps to give the brand its own look and tone.