The Overview
In support of the City of Perth's Safer City strategy, we worked with the City to create the Welcome to My Office campaign. The campaign aimed at both residents and visitors, was designed to evidence the fact that around the clock, council staff on City streets are keeping a watchful eye over their safety and comfort while they work.
The concept was a great vehicle to tell the collective stories of the rangers on foot and vehicle patrol, as well as staff from Customer Service, Surveillance, Parking Services, Parks, Waste, Street Presentation and Maintenance. The idea was brought to life on social media with a series of videos and 360-degree image content which welcomed the audience into the 'office' of the City's most engaged, equipped and interesting employees.